Spider-Man Drakes Cakes Mini Comics Series 1 (1993)

So many holidays, so much food.

Coming on the heels of Thanksgiving and just in time for the confectionary crush of Christmas time is National Cake Day.

Cake originates from the Viking kake. While the word has remained relatively the same, the end result has differed. Originally, cake was a flat bread with a regular shape flipped to ensure both sides were baked evenly.

The first ever birthday cake dates back before 1785. The term referred to a cake gifted for a birthday.

It wasn’t until the 19^th century cake became what we know it as today. Cakes could then be baked with extra refined white flour and baking powder instead of yeast. Buttercream frostings began replacing boiled icings with fruit toppings.

A history of National Cake Day is not as easy to find. All we know is its as good a (non) holiday as any. Better than others in that National Cake Day allows celebrants an excuse to enjoy a sweet pleasure they may have avoided that day.

Our comic book representation for the day is the four-issue mini offered by Drakes Cakes in 1993 starring a line up Marvels’ finest – and most popular at the time.

Drake’s Cakes are named after founder Newman E. Drake who started the company in 1896 in New York.

The National Biscuit Company, better known now as Nobisco, bought out the Drake bakery and referred to the bakery as the N.E. Drake Baking Co. The Drake’s Famous Loaf Cakes continued to sell under the brand name until 1902. The Drake Baking Company was dissolved in 1903.

Drake reestablished his business as the Drake Brothers Company in 1903 and had expanded to a five-story bakery in 1913.

The company remained a family business until 1998 when Interstate Bakeries Corporation purchased the brand. Drakes became part of a Bakeries line that included Hostess.

Hostess Brands Inc., formerly Interstate Bakeries, filed for bankruptcy in 2012. In April of 2013, McKee Foods purchased the Drake’s brand for $27.5 million, reintroducing the company’s top selling items the same year.

Amid the shuffling of ownership, Drake partnered with Marvel Comics to publish four mini-comic books (3”x5” and 16-pages long) featuring Spider-Man, Hulk, Silver Surfer, Jubilee and Wolverine. Together they faced off against the Rhino, Sabretooth, Juggernaut and Doctor Doom.

Titles included Spider-Man: Carnage on Campus, Wolverine: Danger on the Docks, Hulk: Mayhem at the Mount and Silver Surfer: Lunacy in Latveria.

Unlike many of the other promotional giveaways, these were free of product placement. Only the last page touted the remaining comic books in the series, courtesy of Drakes Snack Cakes! A one-page add for the product was featured on the back cover.