Archive for March, 2026

Posted Saturday, March 14th, 2026 by Barry

The Icemaster Cometh…on National Pi Day

Yep, another Hostess ad for Pi Day.

But, it’s so cool.

I promise.

A big thanks to Brian Cronin over at CBR for this National Pi Day gem.

Mr. Cronin did the leg work, so give him all the credit by visiting his article on a Hostess Fruit Pie villain who became part of the Marvel Universe.

Here’s the link to Brian’s article and here’s the original ad.

Posted Saturday, March 7th, 2026 by Barry

Spider-Man Holiday Special

There’s a little confusion on this one. National Action Figure Day is supposed to be the first Friday in March, Sideshow’s self serving Take Your Action Figure to Work Day seems to fall on the same day. Yet, there’s no real determination on which is the official non holiday.

   National Action Figure Day is the first of the two I found, so let’s go with that one.

   To showcase the point this handsome two-pack of Spidey and Mary Jane is the focus of the day. Done for Christmas 1997, it fits the bill perfectly.

   These were released toward the tail end of ToyBiz’s run of Spider-Man the Animated Series action figures. The line featured seven series of figures from 1994 to 1998.

   ToyBiz originated north of the border as Chantex, Inc. It became Charon Industries in 1980 when it merged with Takefman’s Randim Marketing, Inc.

   The toy division would be rechristened ToyBiz in 1988 and become an American firm.

   Ike Perlmutter acquired Charon in 1990 with Avi Arad joining in 1993. That marked the same year ToyBiz for “exclusive, perpetual, royalty-free licenses of Marvel characters for 46-percent of ToyBiz equity.”

   When Marvel Entertainment Group filed for bankruptcy in the late 1990’s, ToyBiz helped save the company. They merged in 1998 becoming Marvel Enterprises. ToyBiz served as a subsidiary.

   In 2006 Hasbro and Marvel Entertainment signed a five-year licensing agreement for $205 million. 

   ToyBiz attempted to continue producing toys, but failed to remain solvent without the Marvel franchise.

   While short lived, it was a magical time offering such prizes as the holiday-inspired  Spidey-Mary Jane featured today.

Posted Friday, March 6th, 2026 by Barry

Stuf of Doom

Not that we really need an excuse for an Oreo cookie, but today is National Oreo Cookie Day anyway.

March 6 commemorates the sale of the very first Oreo over 100 years ago in 1912.

While we’ve celebrated with Earth’s adopted son, J’onn (Martian Manhunter) J’onzz, today we focus on a Marvel Team-Up between Monodelez International and Disney Consumer Products. Those who have been visiting the grocery portion of your local (fill in shopping place of preference), more specifically the cookie aisle, may have noticed Marvel heroes adorning Oreo packaging.

Cookie and comic enthusiasts are given the opportunity to buy three collectible packages under the Stuf of Legends branding. When placed side by side, and the fourth package placed above, the wrappers offer a hidden illustrated scene as created by artist Todd Nauck.

The fourth package was only released as National Oreo Cookie Day approached, featuring Marvel Comics’ reigning bad guy Doctor Doom.

The Stuf of Doom Cookies feature a new flavor called Masked Decadence, combining graham cookies with toasted marshmallow-flavored cream. Doom’s personage will be featured on each cookie and will be required dessert throughout Latveria.

Not really, but it sounds about right.

However, the new sandwich cookie will offer a little fun as the black crème is designed to turn the eater’s tongue green. Just in time for St. Patrick’s Day, no less.

This may be part of a promotion for December’s Avenger’s: Doomsday.

 

Stuf of Legends

Stuf of Doom